Schema Markup for a Q&A Page

If your website has pages where a single question is posed and answered by the community, adding Q&A Page schema markup can enable rich results in Google Search showing the question and top answers directly in the search listing.

The Schema Pro plugin adds Q&A Page schema markup to your page or post. Let’s see how to add it in easy steps.

What’s In This Guide?

How to Add the Q&A Page Schema Markup?

Step 1. Create a new Schema markup by going to the Schema Pro option under WordPress Dashboard > Settings > Schema Pro. Click on “Add New”.

Step 2. Select the type of schema as “Q&A Page”.

Step 3. Select the pages/posts that you want to apply this markup to. You can add display rules and also exclude pages and posts you want to exempt this schema from.

Step 4. You can then complete the setup. From here you will be taken to fill the required properties of the schema.

Step 5. In Schema Settings, you will see various fields related to Q&A Page schema. These fields help you enter details about the question and its answers. We recommend you make sure that all schema fields are set to the right values.

What Do These Fields Mean?

Let’s look at what all the Q&A Page schema fields mean so that you can fill in the correct values.

In the following table:

• Asterisk sign (*) indicates required fields. These fields are required by Google and if not filled out will result in an error in the Rich Snippets Test.
• Caret sign (^) indicates recommended fields. These fields are recommended to ensure maximum utilization of the SEO benefits of Schema Pro.

Question Fields

Fields	What They Mean
Question Name *	The full text of the question (short form). This is the main question title.
Answer Count *	The total number of answers submitted for this question.
Accepted Answer Text *	The full text of the accepted or best answer. At least one accepted or suggested answer is required for rich results.
Suggested Answer Text *	The full text of a suggested answer, used when there is no single accepted answer.
Question Text (Long Form) ^	The full, detailed version of the question if it differs from the short title.
Date Published ^	The date and time the question was first posted. Use ISO 8601 format.
Date Modified ^	The date when the question was last edited. Use ISO 8601 format.
Author Name ^	The name of the person who asked the question.
Author URL ^	A URL linking to the question author’s profile page.
Upvote Count ^	The number of upvotes the question has received.
Image ^	An image associated with the question.

Answer Fields

Fields	What They Mean
Answer Text *	The full text of the answer.
Answer URL ^	The direct URL to this specific answer on the page. Strongly recommended by Google for a better user experience.
Answer Author Name ^	The name of the person who provided the answer.
Answer Author URL ^	A URL linking to the answer author’s profile page.
Answer Date Published ^	The date the answer was posted. Use ISO 8601 format.
Answer Date Modified ^	The date the answer was last edited. Use ISO 8601 format.
Answer Upvote Count ^	The number of upvotes the answer has received.

Configure Schema on a Single Page/Post

Once you fill the above schema fields, the values will be applied to all target locations. These values are common for all target locations.

But in case you wish to alter these values for a particular page/post, you can also find all the schema fields on each of the targeted pages/posts.

If you visit a single page/post you can see all Q&A Page schema fields at the bottom. By default, all fields will fetch values from the schema under Settings > Schema Pro > Q&A Page, but you can also change this and choose other values from the list or set the values manually.

Test Your Schema

Once you are done adding schema markup, test it to see if it is set up correctly.

Testing can be done with just a single click using the “Test Schema” button on the admin bar.

OR

You can manually visit the Rich Results Test tool or the Schema Markup Validator and insert your page URL.

How to Handle Errors & Warnings in a Testing Tool?

When you test your page/post with the Rich Results Test tool, you might see some errors or warnings come up. Here are the most common ones:

• Missing required field: Ensure Question Name, Answer Count, and at least one Accepted Answer or Suggested Answer with its text are all mapped.
• No rich result eligible: A Q&A Page requires at least one answer with full text to be eligible for rich results. A question with zero answers will not generate a rich result.
• Invalid date format: Date fields must use ISO 8601 format, e.g. 2024-06-10T14:00:00+00:00.
• Schema not appearing: Confirm the schema location rules match the page you are testing and that the page has been saved after making changes.

If you encounter other issues, contact our support team.